

Elena Jfremova
Senior Engineering Manager
Email:
Address:
UK, West Sussex
A Journey of Creativity and Engineering
My journey began with a deep love for art, a passion that grounded me during my formative years in the post-Soviet era. Painting was my way of expressing myself and connecting with the world. In my twenties, I moved to Ireland, where I expanded into spatial and interior design, blending aesthetics with practical design.
Curiosity led me to explore web development, transitioning my creative focus to engineering. What began as hands-on technical work evolved into senior management roles at global organisations. I learned that leadership is its art—requiring vision, empathy, and the ability to inspire others to dream bigger and achieve more.
Even while leading engineering teams, art remains a constant in my life, reflecting nearly 20 years of creative practice. This blend of artistry and technical expertise shapes how I lead with curiosity, intention, and a vision that looks beyond today to create a better future.
Education and Professional Development
My educational background has supported my journey through art, design, and leadership:
Higher National Diploma in Spatial Design (Level 8)
COLAISTE DHULAIGH College of Further Education: Specialized in interior and spatial design.
Diploma in Computer Science
National College of Ireland: Strengthened my technical foundation for engineering roles.
Creative Milestones
Art has been a constant in my career, and this is shown through exhibitions exploring emotions and abstract themes in oil painting.
Exhibitions:
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2011: Group Show, Russian Art, Dublin City Council, Dublin
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2010: Solo Exhibition at ART FAIR 2010, RDS, Dublin; various group exhibitions in Co. Meath
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2009: “When I Close My Eyes,” Toradh Gallery, Co. Meath
Special Skills and Creative Expertise
Certificate in Creative Web Communication (NFQ Level 6)
Institute of Technology Blanchardstown: Merged my creative and technical skills in web development.
Strategic Management & Leadership Practice (Level 7)
Chartered Management Institute (UK): Completed significant coursework in transformational leadership, conflict resolution, and high-performance culture development.
Engineering and Leadership | Experienced in progressing from hands-on engineering roles to leading teams as a Senior Engineering Manager.
Design and Technical Synergy | Strong background in spatial design and technical development, blending creativity and functionality.
Artistic Techniques | Nearly two decades of practice in oil painting, focusing on abstraction and deep emotional themes.
Career at a Glance
PROFILE
An innovative, results-driven Senior Engineering Manager with a proven track record of leading high-performing teams to deliver impactful digital solutions. I thrive at the intersection of creativity and functionality, driving seamless collaboration across Product, Design, and Engineering to create user-focused, outcome-driven experiences.
With deep expertise across Engineering, Digital, and Data, I’ve led initiatives that introduced measurable efficiencies, elevated user engagement, and aligned technology with business strategy. Passionate about inclusive leadership, I cultivate diverse teams and foster a culture of continuous improvement and operational excellence—where people and ideas thrive.
March 2024 - Present
Feb 2020 - Jan 2024
Jun 2016 - Feb 2020
Engineering Manager
Sainsbury’s - UK (Retail & E-commerce)
As Engineering Manager at Sainsbury's, I built and led a new engineering team to accelerate delivery, enhance service quality, and improve customer experience through scalable, high-impact technical solutions.
Senior Manager - Global Engineering
At Fidelity International, I led the development and adoption of Global Design Standards across 226 websites—improving accessibility, consistency, and delivery quality at scale.
Engineering Manager – Marketing Technology
At eSure, I led engineering efforts in marketing technology—driving CRO through A/B testing, optimising the Drupal platform, and delivering data-driven, customer-centric digital experiences.